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Lady Belle is the life-long pursuit for Charlette Bell (The Macaronista) to bring the delicate macaron to Georgia, combining French Flair with Southern Flavor. Charlette is purposeful about sharing culinary heritage to harmonize people, families and cultures. She launched Lady Belle for consumers who have developed an affinity for macarons, perhaps during their European travels or pursuit of extraordinary taste experiences and would like to be able to enjoy them any time the indulgence is desired.

The launch of Lady Belle stemmed from her work to pursue purpose which calls her "To harmonize people, families and cultures by sharing culinary heritage." She was inspired by her grandmother who was a lovingly, detailed home chef for her family and passed on her love and craft to Charlette.